Comments on: CPM’s, CPC’s: Are social ads really a good idea?

By: Steve Allan

Steve Allan — Tue, 23 Dec 2008 09:08:53 +0000

We can’t negotiate either CPC nor CPM, because both has its ROI rates. I have not tried out social media advertising, I think some would be benefited from it and some won’t. This is an awesome-post.

By: Deb Kolaras

Deb Kolaras — Wed, 15 Oct 2008 23:53:28 +0000

It’s just a personal preference, but I don’t like/use social ads, I’m not interested in making my site some kind of cheesy billboard. (you know you’ve seen ‘em) I’m sure some have great success with it, but it’s not my cup of tea.

By: Peter Kim

Peter Kim — Wed, 15 Oct 2008 22:31:59 +0000

And if “social media advertising” really works, shouldn’t we get rid of terms like “conversion rate” and “view through”? People keep telling me that social media is about individuals and conversation, in which case metrics around direct marketing don’t seem to make sense.