More on the “Pepsi 25″ social media outreach campaign

November 3rd, 2008

Rohit Bhargava shares his experiences as one of the 25 — and his take on its effectiveness – plus, there’s some good conversation in the comments as well:

Influential Marketing Blog: Unpacking The “Pepsi 25″ Social Media Rebranding Campaign.

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Are you micro-verbose?

July 25th, 2008

A completely unscientific study of social computing, social media tools, Part 1

July 25th, 2008

The Bro Factor: bring authentic-ness to customer experience

January 28th, 2008

Reaching micro audiences

January 16th, 2008

Short Attention Span Marketing

August 26th, 2007

Pandora Redux: Weird ad model

May 31st, 2007

Wefeelfine.org: another useless (but addictive) social media adventure

May 22nd, 2007

Concentrating on creative tasks

April 24th, 2007

Update:social networking with words

February 6th, 2007